China's budget hotel industry has seen a rapid increase in market size and new openings since 2006, according to the Chinese budget hotel industry report 2011/2012.
Market coverage grew approximately 45 percent year-on-year in 2011 to CNY26 billion and the number of budget hotels grew by almost 43 percent to 7,314.According to the report, Chinese budget hotel enterprises are still in the "big but not strong" stage.
Franchise chains, mergers and acquisitions were recognised as the primary reasons for the speedy market expansion and future competition progression.
Key topics outlined in the report include; scale, development and competitive landscape of Chinese budget hotel industry and operations management.
Also included in the detailed report is an in-depth analysis of the market conditions across 14 major cities throughout China.
Home Inns and 7 Day Inns were recognised as the most dominant and successful hoteliers.
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